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Saint-Genis, France - It's always nice to get a gift from your rich German uncle.
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It's hard to know whether Chrysler's gamble of building an unashamedly old-fashioned, American-style sedan-big inside and out, rear-wheel drive, with the option of a honking V-8-will get buyers flocking into its showrooms, but the 300 is pretty sweet. Driving around Palm Springs in a 300C equipped with the bodacious 5.7-liter Hemi V-8 seemed appropriate, because this artificial oasis a couple of hours east of Los Angeles, with its endless golf courses and stylish mid-century architecture, reflects more of the optimism of the immediate postwar era than almost any other place in the United States. From the high-set driving position to the rumble of the V-8, the 300C is a throwback to the time when big was better, bigger was best, and no one had heard of Toyota.
American cars used to look distinctive, drive distinctively, and offer more for less. Sometime between the late 1960s and now, the ineptness (and arrogance) of the domestic auto industry, an oil crisis that was manna to import automakers, and changing consumer tastes led the major domestic automakers to build ersatz import cars rather than American ones.
The 300, though, actually looks like an American car. At 196.8 inches long and 74.1 inches wide, it's large enough to make the Mercedes-Benz E500 we brought along for comparative purposes seem like a waif. The 300 looks very distinctive on the road, glamorous even, with its baby Bentley proportions, lead-sled chop top, and showy details. If there's any American car that's going to appeal to the rap pack, this is it. In fact, 50 Cent already has shot a video with a 300C, tricked out with the 22-inch wheels that seem to be a prerequisite for hip-hop acceptability.
The confident exterior is matched by a stylish interior. Chrysler has made a quantum improvement in the quality of the bits you touch, even if they aren't always up to Lexus standards. In many cases, the materials are better than those used by the Japanese competition, with soft-touch surfaces as opposed to hard plastics, for instance. The design is very attractive, with great-looking gauges and chrome accents everywhere, and the tortoiseshell finish on the C's steering wheel, shifter, and door handles is delightful. Just like the outside, the interior is massive-similar in size to the BMW 745i, believe it or not. Headroom, shoulder room, and legroom are not only superior to mid-size cars' but are comparable to those of short-wheelbase luxury cars such as the Jaguar XJ8 and the Infiniti Q45.
When it comes to trim, the base 300 ($23,595) has cloth upholstery, a power driver's seat, and a tilt/telescoping steering wheel; leather is standard on the 300 Touring ($27,395). The 300 Limited ($29,890) adds heated seats, a power passenger seat, dual-zone climate control, and one-touch front windows. The 300C ($32,995) gets a power tilt/ telescoping steering wheel, rain-sensing wipers, and a 288-watt stereo as standard. Options include a navigation system, power-adjustable pedals, xenon headlamps, a 380-watt sound system, and a power sunroof.
The big news for people who enjoy driving is that the 300 is rear- (or all-) wheel drive. Chrysler has spent years telling people about the traction advantages of its front-wheel-drive cars, but now the company has reversed course and is spinning the virtues of traction and stability control systems like crazy. (Traction control and ESP are optional on the base 300 and standard on the other models.)
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The realities of teenagers and clients are getting in the way of your mid-life crisis plans. You need something roomy and safe. But you're not dead yet, so you want a little driving excitement and flair in a car that's not going to cost you your collection of Thriller-era Michael Jackson-worn gloves.
We examined three of the newest and best full-size family cars under $30,000 through our speed-obsessed lenses. We tested well-optioned cars: the Chrysler 300 Touring, the Ford Five Hundred Limited, and the Toyota Avalon Touring. The Chrysler and the Toyota Touring packages were mid-level offerings for the models, while the Limited was the top trim option currently offered on the Five Hundred. Despite that, the Ford sported the least expensive as-tested price at $27,390 as delivered, with only front-side and side-curtain air bags chosen as options. The Chrysler came in next at $28,865, which included a power moonroof and Sirius Satellite Radio. Our Avalon wore a $30,669 sticker price and was optioned with an anti-theft system, a power moonroof, a six-disc in-dash CD changer, and carpeted floor and trunk mats. Factor in the incentives currently offered on domestic cars, though, and the transaction prices of the Chrysler and Ford models undercut the Toyota even more. Overall, we found the Chrysler and Ford entrants much improved since their most recent marque predecessors (the LHS and the Crown Victoria, respectively), but they're not yet on even ground with the Toyota from a quality standpoint.

From the OutsideThe exterior of the Chrysler is the most interesting of the bunch, and based on the sales success of the car, we're not the only ones who think it looks cool. We chose the 300's V-8-engined brother--the 300C--as our Automobile of the Year for 2005, and the extroverted looks and presence of the car influenced our choice. Styling-wise, the 300 makes the most confident and bold statement of this group, and we appreciate that.
The Five Hundred and the Avalon have inoffensive (read: boring) appearances that may make them popular with less-adventurous buyers. We find their conservative approaches largely uninspiring, however. The Avalon had a bit of coolness to its jagged rear-end lines and graphite-colored wheels, but our interest peaked there. Ford has begun offering meaner grille inserts for the Five Hundred to help add some flavor to the over-rounded shape, but it still falls short of distinction in our eyes.

Looking InAll of these cars feature ample interior and cargo space for four adults and a good chunk of their gear. Each car seats five, but quarters might be a bit too tight for three full-size folks in the back seat during longer trips. All three sedans boast similarly roomy measurements for head and leg room in the front and rear seats; the back seats in each car could qualify as approved make-out territory for high schoolers, no doubt to the chagrin of their parents.The 300's cool exterior styling unfortunately causes the inside to have some shortcomings. Even with the large sunroof and competitively sized cabin, the interior often feels dark and small as a result of its smallish windows and consequently limited visibility, especially through the short rear window. The darkness can't hide the Chrysler's poor-fitting trim pieces and mediocre materials less attractive than those in the other cars. A perfect example is the down-market center-stack trim piece, which is covered with a chintzy (compared with the Ford and the Toyota) interpretation of Cyclone fencing. The seats, however, are probably the weakest part of the Chrysler's interior, as they are covered in an unattractive and slippery vinyl-like surface and felt a bit over-firm during lengthy drives.
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